Zoho The Front Runner of SaaS Industry in India

         

Zoho The Front Runner of the SaaS Industry in India 

In the last 20 years, the software industry has seen many revolutions and evolutions. Cheaper bandwidth, online platforms for transactions, faster internet speed and the emergence of cloud computing enabled the adoption of SaaS products. Many businesses started to move from on-premise software to SaaS (Software as a Service) products to fulfil their business needs. SaaS products are cost-efficient, easy to use, and scalable. Improvements in technology, security, and functionality of the products led to exponential growth in the SaaS industry. So, many businesses started to adopt  SaaS products. The increase in awareness among people accelerated the growth of SaaS products and led to the rise of the SaaS industry. 

Salesforce launched the first SaaS product for customer relationship management (CRM) in the year 1999. After the launch of CRM, many companies started to come up with their own SaaS solutions. Many Indian start-ups also came up with their SaaS solutions. India, now, is one of the biggest producers of SaaS products.
Zoho is one of the most successful bootstrapped SaaS startups in India. With the tagline "Made in India. Made for the world.", Zoho is leading the global SaaS industry. Zoho was among the first wave of Indian SaaS companies that entered the global market. Zoho led the Indian SaaS revolution with other companies like Freshworks and Chargebee. 
Zoho also started its SaaS journey by launching Zoho CRM (customer relationship management) in 2005. After the launch, Zoho expanded its business all over the world. Zoho now provides SaaS solutions for Sales, Marketing, Customer support, Finance, HR, Legal, Email and collaboration tools, IT management tools, Business analytics and project management. Zoho has multiple products in each category to provide better solutions for its customers. It provides different suites for customers with bundles of software. Zoho One is the all-in-one suite. It provides all the solutions needed to run the entire business online. Zoho now directly competes with the tech giants like Google and Microsoft.
Zoho CRM is one of the top products of Zoho. It is used by more than 250,000 businesses across 180 countries. Zoho CRM helps in managing sales, marketing, and customer service activities using a single platform. Zoho is one of the biggest subscription-based businesses in India.
 

Zoho focuses on building powerful products with more than the marketing part. Zoho reinvests its money in R&D (Research and Development) projects. With the first-mover advantage and Zoho leads the SaaS industry in India.